Saturday, July 12, 2008

Jaane Tu....Ya Jaane Naa

After a hiatus of four months, I finally watched a movie. When I say, "I watched a movie", I mean watching a movie in a theatre. When you watch a movie from a CD, you don't actually see or understand what the director wants to put forth, instead its what you interpret from the hazy images and a speech lag of 15 mins. (See, I am paid by film producers to protest against piracy)

Anyways, lets come to the point. Last week I watched 'Jaane Tu....Ya Jaane Naa', and it made me feel better. Although, the movie does not have any new story to say, but the fresh look and innocence of Aditi and Jay Singh Rathore, impressed me. The supporting characters, specially Amit (Aditi's brother), have also put on a good show. The movie is well paced, smooth and has got the right songs at right places. Full marks to Abbas Tyrewalla. But one thing, which I think needs mention is that, had it not been for Aamir Khan, I don't think the movie would have done what it has done. The very mention of Aamir Khan doubles the chances of a movie to make it big. This is what branding means and I think we have a good case at our hands for the B-School marketing folks. Anyways, let me not divulge into business but coming back to the movie, I think Imraan Khan deserves a pat on his back for his potrayal of a non-violent Rajput.
All in all a good chilled out flick.

Coming up next is "Rock On"....